USING NATURE TO ACHIEVE CARBON NEUTRALITY IN THE UK
While we are committed to reducing our emissions, we also recognise that as a fast-growing business delivering an overall reduction in our emissions in line with Net Zero ambitions will take time to achieve. But that doesn’t mean we can’t take steps now to drive change.
That is why alongside our reduction targets, we have already begun to compensate for our carbon footprint by offsetting the emissions created throughout the lifecycle of our mixers sold in the UK. In doing so we are placing a price on carbon within our business now – not in 5 or 10 years’ time – bringing it to the forefront of key decisions made across the company.
At Fever-Tree, our relationship with the natural environment and how we depend on it to source our ingredients is central to our wider sustainability approach, and so it is also an important priority in how we approach the offsetting of our emissions. We are investing in high-quality, independently verified, nature-based projects in regions where we source our key ingredients with our first investment being the Isangi REDD+ Project in the Democratic Republic of Congo. As carbon sinks, forests play an important role in climate change mitigation. However, when forests are cut down the stored carbon is released into the atmosphere, and the ecosystem biodiversity is lost or damaged. Projects such as Isangi will not only help to protect these forests, but also promote sustainable economic opportunities and developing initiatives to bring a brighter future to remote communities.
By continuing our reduction programme and investing in nature now, we are proud to say that every Fever-Tree drink sold in the UK from 2021 onwards is now carbon neutral.