Our brand was founded on the belief of using the best ingredients and understanding the importance of biodiversity in creating them – be it the quinine from the Democratic Republic of Congo, citrus from Mexico, ginger from India, or even rhubarb from Norfolk.
But it is not just about where we source from. We also believe in enriching biodiversity in places where our drinks are enjoyed, and where we live and work. That’s why we are excited to be working with Earthwatch Europe, to plant London’s first Tiny Forest in Hammersmith Park. We will also be supporting similar urban tree planting projects in our regions across the globe.
TINY FOREST: SUPER TINY, SUPER POWERFUL
The Fever-Tree Tiny Forest is an innovative urban tree planting project, a dense, fast-growing woodland, consisting of 600 trees planted in an area the size of a tennis court, contributing to the regeneration of derelict land in Hammersmith Park.
Environmental issues such as flooding, heat stress and loss of biodiversity are increasingly affecting urban areas. Creating thriving and climate-resilient urban areas that support economic growth, whilst also enhancing livelihoods and wellbeing, is a considerable challenge.
The Fever-Tree Tiny Forest can play a part in facing this challenge. It will bring the benefits of a forest – reconnecting people with nature and raising awareness, helping to mitigate the impacts of climate change, as well as providing nature-rich habitat patches to support urban wildlife – right into the heart of our cities and urban spaces.